The excitement about launching your own start-up can be so overwhelming that many will opt to work from home without paying much thought to the concept of coworking. This is understandable when you consider the amount of work and time dedicated to planning and preparing your start-up for launch.
However, research suggests that many businesses outstay their home base which results in business owners becoming content in their comfort zone because they haven’t got the physical space to expand. This alarmingly leads to businesses productivity stagnating or even declining.
Coworking on the other hand is an alternative that is best suited for start-ups for various reasons and offers benefits that working from home simply cannot provide. A key advantage is that coworking provides you with a clear separation of your work and home life. Whereas the two merges into one when you work from home which can have a detrimental effect on personal relationships and business productivity.
The business address coworking offers looks a lot more professional when you invite clients or prospective investors over for a meeting in comparison with working from home, or even your office in the garden.
You get a sense of belonging and camaraderie with a workspace shared with like-minded people, and fellow entrepreneurs can offer advice and support. The feelings of loneliness and isolation no longer exist when you join the ever-growing and exciting world of coworkers. You have a designated area for your staff and there is scope for your start-up to grow and evolve in this creative environment.
Coworking is also a better proposition for start-ups in comparison with renting your own business premises. Coworking is more affordable than renting a private office and offers greater flexibility with contracts which is ideal while your business is in its infancy and evolving all the time, for example: you can be tied into a commercial lease for several years as opposed to being able to serve a notice period of one month to leave a coworking workspace.
Coworking these days has become easier for all types of new businesses because of the advancement in technology, cloud-based software and portable devices allowing important data and tools to be accessed from anywhere.
Go on, give it a go and I can assure you that you won’t be feeling homesick!